Welcome

Brian Jacobson -- Marketing, Sales & eBusiness Professional

Contact Me 

| Home | TourInterests | Links |


 Life Segments

    Work
   Education
   Recreation
   Creativity



Resume'


Easy-to-Print
Resume' &
Career Info


I was a founding Board Member of this not-for-profit community ISP.

Click to go to the Michiana Freenet

mfn-logo.gif (2694 bytes)


Send me your thougts.
Share Your Thoughts


Health Industry Experience

Managed Care
Studied the market for HMOs, PPOs and other Alternate Delivery Systems
– Evaluated corporate acquisition and merger options
– Designed Managed Care products
– Sold these products to large and small corporate employer groups
– Implemented advertising and marketing communication programs
– Developed information systems
– Trained information system users
– Worked with providers to facilitate use of system

Practice Management
– Studied the competitive market for hospitals and regional clinics
– Guided management teams through strategic and operational planning
– Facilitated information system selection

Customer Service
– Developed field service office systems and procedures.
– Trained customer service personnel as system users.

Payment Systems
– Blue Cross and Blue Shield
– HMO, PPO
– Indemnity Insurance
– Self-Insurance and Third Party Administration

Products
– HMO – PPO – Insured
– Wellness – Dental – Prescription Insured
– Vision – Life & AD&D -- Health

Personal View: I see great potential in patient relationship systems that enhance patient care, patient knowledge and the individual’s relationship with the physician. The Internet presents the opportunity to advance beyond "sick care" and "managed care" to effective "health care."

Return to Professional Experience Return to Industry Experience